BREAK THE RULES

AND WRITE A FEW

NEW ONES

Walter Caesar

Selling a drink that people love to hate.

CAMH

Giving Canadians a single, powerful reason to support mental health issues.

David Suzuki Foundation

A multi-billion dollar NFT designed to never be sold.

Pathways to Education

Breaking down the barriers between students and their education.

Walter Caesar

Premium products need premium experiences.

Koodo

Who knew talking about the weather could be so rewarding?

CAMH

There’s a need to address unique women-specific mental health issues.

Writers' Trust of Canada

Words have the power to change worlds, but first they need to be written down.

Koodo

Never get an unexpected data overage charge again.

Glorious & Free

Launching a book about Canadian counter-culture.

Porsche

Fuelling the dream for the next generation of owners.

Penguin Books

Graduate a novel from bestseller to blockbuster by keeping it topical for an entire year.

AGF

When the financial world is all about results, your advertising has to deliver the same.

Disney

Turning classic princesses into modern role models.

Meet the Challengers.
Brands We’ve Worked With.